Marketing Masters: The Agency Power Show

SEO Quick Wins with Phillip Stemann

Join Cash Miller on "Marketing Masters" as he welcomes Phillip Stemann to explore "Low Hanging SEO Opportunities." In this episode, Phillip explains what these opportunities are and their importance for businesses seeking to improve their online presence. They discuss practical methods for identifying and capitalizing on quick-win SEO strategies on websites, including site speed enhancements, mobile optimization, and the potential of local SEO, particularly for brick-and-mortar businesses. Phillip also offers valuable advice on optimizing existing content for better search visibility. This conversation is essential for businesses aiming to boost their SEO efforts efficiently and effectively.#SEOTips #SearchVisibility #LocalSEO #ContentOptimization
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Phillip Stemann:Email: stemannit@gmail.comWebsite: https://phillipstemann.com/

Optimizing Email Marketing with Nicolas Toper

Cash Miller sits down with Nicolas Toper from Manycore.io on "Marketing Masters" to explore the evolving landscape of email marketing. In an era dominated by social media, they discuss the enduring relevance and role of email marketing. Nicolas emphasizes the importance of segmentation in tailoring email strategies and breaks down the key factors that make an email subject line compelling. They delve into how responsive and interactive email designs boost engagement rates. The episode also covers the effective use of A/B testing to optimize email campaigns for maximum impact. This conversation is crucial for marketers aiming to enhance their email marketing techniques in a rapidly changing digital world.
#EmailMarketing #MarketingMasters #NicolasToper #DigitalMarketing #SubjectLines #ABTesting
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Nicolas Toper:Email: ntoper@manycore.ioWebsite: https://inboxbooster.com/

Digital Marketing Evolution with Trent Stonehouse

Cash Miller invites Trent Stonehouse of Remote CEOs Academy to "Marketing Masters" for a deep dive into the future of digital marketing. They explore the potential impact of emerging technologies on digital marketing strategies. Trent shares insights on balancing automation with personalized experiences in marketing campaigns and discusses the challenges posed by ad-blockers. They also address the crucial topic of data privacy and its influence on marketing tactics. Additionally, the conversation turns to voice search and how it's shaping marketing approaches. This episode offers valuable perspectives for digital marketers looking to stay ahead in a rapidly evolving industry.#DigitalMarketing #EmergingTechnologies #DataPrivacy #VoiceSearch
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Trent Stonehouse:Email: hello@remoteceos.academyWebsite: https://remoteceos.academy/

Essentials of Brand Building with Jeff Lerner

Cash Miller welcomes Jeff Lerner from Misnomer on "Marketing Masters" to discuss the key elements of initial brand building. In this episode, Jeff outlines the foundational aspects every emerging brand should focus on from the outset. They delve into the significance of understanding the target audience and the impact of a brand’s visual identity in creating a memorable first impression. Jeff also highlights common challenges new businesses encounter while establishing their brand and emphasizes the importance of a cohesive message across all marketing channels. This insightful conversation is a must for entrepreneurs and startups looking to build a strong, resonant brand in today’s competitive marketplace.#BrandBuilding #StartupBranding #VisualIdentity #MarketingStrategy
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Jeff Lerner:Email: jeff@misnomer.coWebsite: http://www.misnomer.co/

Reframing Marketing with Christine Michaelis

Join Cash Miller on "Marketing Masters" as he engages with Christine Michaelis from Creative Startup Academy to discuss the concept of 'Reframing Marketing.' Christine delves into what this means in today's context, where consumer behaviors are constantly evolving. They explore the role of storytelling in reshaping marketing messages and how reframing differs between B2B and B2C audiences. Additionally, Christine shares insights on balancing data-driven decisions with intuition in crafting modern marketing strategies. This episode offers valuable perspectives for marketers looking to adapt and succeed in the ever-changing landscape of consumer engagement.#ReframingMarketing #ConsumerBehavior #StorytellingInMarketing
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Christine Michaelis:Email: christine@creativestartupacademy.comWebsite: https://www.creativestartupacademy.com/

Influencer Marketing Insights with Alexander Onaindia

Cash Miller on "Marketing Masters" welcomes Alexander Onaindia from Distinction Agency to delve into the nuances of influencer marketing. They explore effective strategies for aligning an influencer’s audience with a brand’s target demographic. The discussion also weighs the impact of collaborating with major influencers versus numerous micro-influencers. Alexander provides insights into which social platforms are most effective for influencer marketing and the key metrics, beyond follower count, for vetting influencers. Additionally, they discuss essential tools and technologies for managing and analyzing influencer campaigns. This episode is a must-listen for anyone looking to optimize their influencer marketing strategies.
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Alexander Onaindia:Email: alex@distinctionagency.comWebsite: https://www.distinctionagency.com/

First-Party Data Focus: Cory Crapes

Join Cash Miller on "Marketing Masters" as he discusses the evolving landscape of data collection with Cory Crapes from Raek Data. They dive into the implications of the phase-out of 3rd party cookies and the growing importance of 1st party data. Cory explains the key differences between 1st and 3rd party data, providing insights on how businesses can pivot to a 1st party data-centric approach in their marketing strategies. The conversation also addresses the challenges in collecting and utilizing 1st party data, offering solutions for maintaining user trust and transparency. This episode is crucial for marketers and businesses adapting to the changing data privacy norms and looking to harness the power of 1st party data effectively.
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Cory Crapes:Email: cory@raekdata.comWebsite: https://www.raekdata.com/

Cold Calling Tactics with Robert Poole

Join host Cash Miller on "Marketing Masters" as he invites expert Robert Poole to unravel the evolution of cold calling. They delve into how cold calling has changed over the past decade, maintaining its core principles while adapting to new challenges. Robert addresses common misconceptions about cold calling and shares vital preparation tips for effective calls. The conversation also covers strategies for handling rejection and maintaining a positive mindset. Beyond just securing sales, they explore diverse metrics for measuring the success of cold calls. This episode is a must-listen for professionals looking to refine their cold-calling techniques in the modern marketing landscape.
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Robert Poole:Email: robertpoole232@gmail.comWebsite: https://www.totalbusinessresults.com/

Marketing for Niche Brands with Tucker Wulff

Join host Cash Miller on "Marketing Masters" as he welcomes Tucker Wulff to discuss content creation for niche businesses like racing teams. They explore how these businesses can highlight their brand identity, balance education and entertainment, and engage audiences through user-generated content. Tucker and Cash tackle the unique challenges of reaching a specific audience and how to measure content success in niche markets. This episode is perfect for niche brands looking to elevate their marketing strategies.
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
Tucker Wulf:Email: tucker@wulffmediagroup.comWebsite: https://www.wulffmediagroup.com/

SEO and PPC Synergy with David Forman

Tune in to "Marketing Masters" as host Cash Miller and guest David Forman from Clarity Creative dive into integrating SEO and pay-per-click (PPC) strategies. David shares insights on leveraging data to drive results and how different digital marketing tactics can complement each other. Learn about the power of retargeting, the role of SEO in gathering keyword data for PPC campaigns, and using programmatic ads for efficient budgeting. This episode is a valuable resource for anyone looking to enhance their digital marketing strategy through a combined approach of SEO and PPC.
Connect & Collaborate:
Cash Miller:Email: cash@titandigital.comLinkedIn: https://www.linkedin.com/in/cashmiller/Website: smallbusinessdelivered.com
David Forman:Email: david.forman@iwantclarity.comWebsite: https://www.iwantclarity.com/